Hotels.com has launched a micro site, “Clay Yourself” for a current contest. The winner of the contest will be flown to Los Angeles to watch their clay selves be molded and used in a commercial. As an act of randomness, the company has also thrown in the Konami Code to the coding of the micro site. By pressing Up-Up-Down-Down-Left-Right-Left-Right-‘B’-‘A’-Enter, you’ll be greeted with a bugle playing “Call to the Post,” as it’s known at horse races.
via Clay Yourself! | Hotels.com.
Personally I use Kayak and Hotwire for my travel needs, so this marketing ploy isn’t really getting my business!
