Read up on the charity event and win an awesome prize!
I had the pleasure last Thursday to attend Ümloud!, which is a night focused on playing Rock Band to benefit the Child’s Play charity. Having never attended any of the previous events, I wasn’t sure what exactly to expect. Upon arriving at the DNA Lounge entrance, I was greeted with a ticket for one swag item at the swag table, which had items donated by numerous companies. The table had a variety of items to choose from, including T-shirts, stickers, and even a few games. Off to the side were Rock Band 3 keyboard and game packages bundled with a stand. Everyone received one of those, and I’ll be giving out the ones I obtained; see below for details on that.
After wandering past that table, I found the raffle booth where they had tickets for sale to win various prizes. All proceeds from the raffle went to Child’s Play and many of the items they were raffling off were pretty limited in availability, with a few being given to press outlets only. The bin of raffle tickets already had a healthy amount of tickets inside when I passed by, and this was at the beginning of the night.
Upon wandering upstairs and navigating through a few early crowds, I found the GameSpot area where they were broadcasting the event live to the Internet. Many spectators hovered around when various on-air interviews were taking place. Others decided to watch the DJ, who was close by in a pit of sorts, at an angle to the GameSpot booth. Hidden in the back room was a silent auction with gaming related merchandise up on the block. A signed copy of Lord of the Rings: War in the North signed by various developers, an Aliens Colonial Marines dart gun, and a 20th Anniversary Sonic set were a few of the highlights. Since the room was in the back and the event had just got going, there weren’t many bids.
Past the silent auction was an area where there was a Rock Band 3 free play area. They had three microphones, a drum set, two guitars, and a keyboard set up for use. Throughout the duration of the night, random groups would come and sign their names up to play. Since not everyone had a full group, many offered to fill in where necessary. I even saw a group or two who already played on the main stage out front come to this back area to jam.
Back on the main stage downstairs, bands were getting set up and ready to roll. Each band didn’t take much time to set up, since the instruments were all the same. The only difference I noted was the fact that the drummers were seated in front of an Ion Rocker kit. As each group came on, they had their own unique name and attire. Many groups named themselves after video game references, such as the Herobrine, who wore creeper heads from Minecraft. Others, like A Rockwork Orange, derived their names from pop culture and movies. Between each band performance came the MC for the night, Chris Kohler of Wired.com, reminding attendees to donate to Child’s Play.
As the night wound down and perhaps too many drinks were consumed at the bar, I wandered over to the silent auction area and glanced down at the Colonial Marines dart gun, which I had known would be mine before any liquid touched my lips. I placed my winning bid, and then took a look at one other item I noticed many hovering over during the night. The 20th Sonic Anniversary bundle had reached a bid of more than $2,000. According to the official Ümloud! site, from the silent auction, $3,278 was raised in the name of Child’s Play. It felt good to donate a portion of that and I invite others to do the same for Child’s Play or any decent charity.
As far as charity events go, this one was a blast. There were fun bands, energetic people, and a great atmosphere. If you’re able to go next year if it’s held once again, I suggest doing so. It’s not only a great cause, but it’s fun to simply be in the environment of many happy gamers.
Contest
As I mentioned in the impressions above, I was given the Rock Band 3 Keyboard & Game bundle that also includes a stand. This is the Wii version and you can win it simply by commenting something Rock Band or Child’s Play related here! RULES: This contest is open to those living in the US only (for shipping reasons, sorry to those living elsewhere!). One entry per person. To win, you must leave a comment as stated above and have valid contact information. If your name is drawn and I cannot contact you, your prize is forfeit and another name will be drawn. NintendoGal.com is not responsible for lost, stolen, or beat up prizes that arrive at your door and you consent to this when you enter this contest. One entry per person per contest. The contest on Facebook follows the same rules stated here, though they are separate contests. This contest is scheduled to end on December 23rd, 2011 at 10:00PM PST. A winner will be picked at random and notified within a week of the contest end.
Good luck to all who enter!








If there’s one Child’s Play event I’d love to go to, well, the dinner auction would probably be it. But Umloud would be a very close second! Also, I’m drooling with jealousy over that Colonial Marines gun. Do I see exchangeable clips?
Well, it has to have the clip in to fire, but yes.
Wait so post our email in a comment or does the one we use when we post count?
Just need to comment is all. I can see what email you used when you comment. As long as the email is valid, you’re all set!
Sweet! And we can enter on here and Facebook?
When it gets posted up there, yep.
Wow, grats to you! You’re the winner! I’ll be contacting you to get shipping infos.
I love Rock Band! I have finally conquered completing a whole song on level medium without being booed off stage! I had no idea there was even a Rock Band version for the Wii! This is exciting!
I would have liked to buy this but ran out of cash this holiday season.( Is it just me that has a difficult time reading this post with the black text on dark blue background?)
Black text I see, or somewhat gray anyway. The blue background I don’t know where you’re getting that from?
I am Victor M.. I Like games.. gimme gimme .. this is a comment .. 123 i got to pee. buh-bye .. this was a comment.
oh and of course i love rockband .. right now i just own the Beatles one .. this too was a comment.
This is great! Umloud is fantastic and Child’s Play is always a good cause! And thanks for hosting the concert!
Wow they raised over $3000 from the silent auction? That’s awesome!
That’s awesome that the auction was able to raise over $3,000. I’d like to get back into Rock Band now that they just released more Queen songs as DLC.
childsplay is awesome and rockbans good too
Childs play is the bee’s knees nay cats pajamas
Sounds like a great cause. Nice to see so much money raised.
Sweet. Enter me please, and thank you.
Good cause and good game.
I’ve always thought Child’s Play is a good charity.
Would love to get this so I can give it as a Christmas present! More people need to play Rock Band 3, it’s easily the best game Harmonix has ever made.
Rock Band.
Charities.
Comment.
Weee
Great contest! I’ve bee considering buying Rock Band and the keyboard for months, but they remain out of the family budget priorities. I have a keyboard, but w/o MIDI, so an adapter wouldn’t have helped [http://www.rockband.com/gear]; still the stand could see some use with mine outside of the game. I have a GH5 guitar from last year’s Coke contest, and its compatible [http://www.rockband.com/compatibility], so we’d be ready to rock.
Rock Band has got to be one of the best things to happen to gaming in years. I really hope the new Queen DLC comes to the Wii. I’d love to play it on this keyboard!
That’s an impressive amount raised from the auction!
That sounded like fun times and was for a good cause. Always wanted to play Rockband 3 since they added a keyboard so hopefully I can win. Thanks for the contest!
Child’s Play is absolutely wonderful and what with a Umloud to go with it!! Also good to hear about how well they did.
As for the event, how was it?! I wish I could go…. :/
I’d love to see the look on my wife’s face as she saw me setting this up and keyboard jamming to some Queen. How awesome that would be.
Child’s play is a great charity, glad to see they are closing in on the $2,000,000 mark.
Child’s Play is an amazing charity that gives hope to all gamers. Keep up the good work!
This is a really sweet prize. I always enjoyed playing Rock Band more than Guitar Hero.
Rockband is getting a bit played out. I would love to have the keyboard to finally make rockband interesting again.
Child’s Play is a great organization. It is good to support them.
My son is addicted to the wii and every game he can get his hands on! And he’s only 3! He has played Rock Band (though we don’t own it), and it amazes me how smart he is.
DJ Hero got me into this fad of music gaming, and I used to have a little “band” of Rock Band people haha. So this is somewhat nostalgic..
Great pictures showing the awesome costumes bands wore during their performances. Looking forward to a new wave playlist with the keyboard (if I win, of course).
I got into music games ever since my gf (now wife, yay!) convinced me to buy Guitar Hero 2 for the PS2. We’ve never turned back since! Oh, and thanks for the contest.
It’s great that there are groups like Child’s Play out there that can encourage gamers to support charity by making them feel more welcome.
I had heard of Child’s Play, but never actually looked into them. Went to their website and saw that they raised 2.2 million USD this year for their cause (and what a worthy cause it is!). Pretty freakin’ cool if you ask me, haha. Anyway, thanks for the generous offer of giving away your new copy of RB3 + keyboard! Should be fun for whoever gets it!
Love Child’s Play. I’ve personally seen the joy that those donations bring to children’s faces and give every year.
rockband has always been popular, however ive never played it, so i am rather interested in giving it a shot
I could use a rock band keyboard.
I play RB with my family on XBox, but my nieces have RB1 on the Wii. Here’s hoping they get an upgrade with a win!
CHild’s Play was a smart idea that brings gamers to charity events